British Drum Co. has long been associated with innovation and tradition. Now, with a bold step into the heart of the world’s largest musical instrument market, the company finds itself at the dawn of a new era.
March 2025 marks a pivotal moment as British Drum Co. announces its exclusive distribution partnership with KMC Music for the North American market. A move years in the making, it is more than a business arrangement, its the meeting of two powerhouses with a shared dedication to quality and reach. KMC Music, under the umbrella of JAM Music Group, carries a reputation that echoes through decades of expertise in the percussion industry. With a vast network and an intricate understanding of the American drumming landscape, it is the ideal collaboration to bring British Drum Co.’s craftsmanship to the hands of countless musicians across the continent.
For British Drum Co.’s Managing Director, Craig Buckley, this partnership is not just about distribution—it is about ensuring that every drummer in the United States has access to instruments that carry a legacy of artistry. The process of forging this alliance was not rushed but carefully orchestrated over six months to ensure that the rollout would be seamless, efficient, and worthy of the instruments themselves. His words carry the weight of this commitment, acknowledging KMC Music’s unparalleled knowledge of the U.S. market and the potential for an enduring collaboration that will elevate the brand to new heights.
On the other side of the equation, James Tsaptsinos, Vice President and General Manager of KMC Music, sees this partnership as a defining moment for American drummers. The first encounter with British Drum Co.’s work left an impression that was impossible to ignore. Quality, craftsmanship, and innovation set the company apart, and KMC’s deep-rooted relationships with percussion dealers across the country ensure that this experience will be accessible to drummers of all levels. It is not simply about bringing a product to market, it is about introducing drummers to instruments that resonate with an unmistakable character and identity.
Come May 2025, British Drum Co. products will officially land in the hands of American players through KMC Music’s distribution network. The implications are vast. Drummers who have admired the brand from afar will finally feel the weight of a perfectly tuned shell beneath their fingers. The unmistakable warmth, attack, and resonance of these drums will no longer be an ocean away.
As British Drum Co. steps into this new chapter, it does so not as an outsider entering a foreign market, but as a visionary brand finding its rightful place on one of the biggest stages in the world.